Open Mercato vs Pipedrive - CRM Comparison 2026

Last updated: March 2026

Pipedrive is a straightforward sales CRM beloved by small teams. Its visual pipeline and quick setup make it easy to get started. The challenge comes when your business outgrows a pure sales tool and needs ERP capabilities, warehouse management or B2B commerce.

Pipedrive has no built-in ERP modules -every additional capability requires a third-party integration, which means more subscriptions, more complexity and more potential points of failure. Open Mercato is an open-source platform that combines CRM, ERP and B2B Commerce in a single system.

If you’re looking for a platform that works today and scales tomorrow, compare both solutions on cost, capability and long-term flexibility.

Comparison Table

Criterion	Open Mercato	Pipedrive
Licence	Open source (free)	Per-user subscription
Price per user	EUR 0 / mo	from ~$14 to $99 / user / mo
Customisation	Full -source code access	Limited to settings and Marketplace apps
Hosting	Self-hosted or cloud -your choice	Pipedrive cloud only
Open source	Yes	No
Vendor lock-in	None	Medium -data export possible, but integrations stay behind
ERP modules	Yes -finance, warehouse, production	None -requires third-party tools
Support	Implementation partner + community	Chat and email (paid priority plans)

Cost Comparison

Users	Open Mercato (yearly)	Pipedrive (yearly, Professional)
10 users	~EUR 700 - 1,400 (hosting)	~EUR 5,300 ($49/user/mo)
25 users	~EUR 1,200 - 2,400 (hosting)	~EUR 13,200
50 users	~EUR 1,800 - 3,500 (hosting)	~EUR 26,500

* Open Mercato costs cover infrastructure only. No licence fees. Pipedrive costs based on Professional plan pricing ($49/user/mo, 2026).

When to choose Pipedrive

Small sales team (2-15 people) that needs a simple visual pipeline
You don’t need ERP modules or warehouse management
You want quick self-service setup with minimal technical support
Budget allows per-user subscriptions and you’re not planning rapid scaling

When to choose Open Mercato

SME (5-200 people) needing CRM, ERP and Commerce in one system
You want full control over data and source code
You need ERP modules -finance, warehouse, production
GDPR compliance and EU-hosted data matter to you
You’re planning to grow and don’t want costs scaling with every new seat

Want to see how Open Mercato fits your business?

Book a free 30-minute call. We’ll analyse your needs and show you how much you can save.

Book a call

Frequently Asked Questions

Can Open Mercato replace Pipedrive?

Yes. Open Mercato covers everything Pipedrive does — sales pipeline, contact management, deal tracking — plus adds ERP and B2B Commerce modules that Pipedrive doesn’t offer at all.

Is Pipedrive cheaper than Open Mercato?

Short-term, yes — Pipedrive starts at $14/user/month. But at 20+ users, annual Pipedrive costs exceed the one-time Open Mercato implementation cost. Open Mercato has zero per-user licence fees.

Does Open Mercato have ERP features that Pipedrive lacks?

Yes. Open Mercato includes order management, invoicing, inventory tracking and production modules. Pipedrive is purely a sales CRM with no ERP capabilities.

Can I migrate data from Pipedrive to Open Mercato?

Yes. We migrate contacts, deals, activities, notes and files from Pipedrive as part of every implementation. The process is zero-downtime.

Is Open Mercato open source unlike Pipedrive?

Yes. Open Mercato is 100% open source — full code access, no vendor lock-in, self-hosting option. Pipedrive is proprietary SaaS with no source code access.